FierceMarkets Presents: IMS Executive Summit
FierceMarkets Presents: IMS Executive Summit

FierceMarkets' IMS Executive Summit







Stuart Elby
Vice President,
Network Architecture

Verizon

Narothum Saxena
Senior Director of Advanced Technology and Systems Planning
US Cellular



Mark Kaish
Vice President of Voice Development and Support
Cox Communications




Sue Marek
Editor-in-Chief,
FierceWireless



Dan O'Shea
Editor-in-Chief,
FierceTelecom


Executive Summits

Beyond T1: Evaluating Backhaul Options 2007
October 2, 2007
Dallas, TX

Wireless Voice 2007
November 13-14, 2007
San Francisco, CA

Co-Located Summits

IPTV Evolution @ Internet Telephony 2007
September 10, 2007
Los Angeles, CA

Networking Parties

Cocktails in the Courtyard @ TelcoTV*
October 24, 2007
Atlanta, GA

Union Affair @ CTIA Wireless I.T. & Entertainment*
October 24, 2007
San Francisco, CA

*FierceMarkets networking parties are not associated with or officially endorsed by the trade shows during which they are held.


Check Out The Agenda

Benefit from our insight-packed panels, dynamic keynotes, and in-depth presentations. The IMS Executive Summit is the only place where you can hear both the business and technical cases for IMS.

Agenda: Day One , Wednesday, September 19
-Technical Track
-Business Track

Agenda: Day Two, Thursday, September 20
-Technical Track
-Business Track



Agenda: Day One
Wednesday, September 19

General Sessions, Morning
     8:00 a.m. – 9:00 a.m.
     Registration & Continental Breakfast

     9:00 a.m.
     Event Welcome & Introductions
     Dan O'Shea, Editor-in-Chief, FierceTelecom, (Event Co-Chair)

     9:15 a.m. – 10:00 a.m.
     Opening Keynote Address: Success with IMS
     Is IMS moving from concept to reality? All major vendors and
     carriers have announced some sort of IMS migration but
     what are the benefits to integrating wireless and wireline
     networks? How long will it take to make this transition
     and what's the return on investment?
     Presented By:
     Stuart Elby, Vice President, Network Architecture, Verizon

     10:00 a.m. – 10:30 a.m.
     Networking Break

Technical Track
     10:30 a.m. – 11:15 a.m.
     Panel Session — Testing IMS Network Compatibility
     As operators migrate to IMS, network testing tools are
     necessary to make sure different network configurations
     using multi-vendor equipment are interoperable with each
     other. What test solutions are available and how are carriers
     using them?

Confirmed Panelists:
Nicole Bogard, Director, Unified Assurance Product Marketing, Americas, Tektronix, Inc.
Kristin Harris, Industry Relations, UNH InterOperability Lab
Andy Huckridge, Director of IMS Solutions Marketing, Spirent Communications
Scott Poretsky, Director of Carrier Network Engineering, Reef Point Systems
Jay Stewart , Director of IMS/FMC Solutions, JDSU Communications Test & Measurement
Jim McEachern, Board of Directors, MultiService Forum, MODERATOR

     11:15 a.m. – 12:00 p.m.
     Panel Session — Billing and OSS: How to Integrate the IMS
     Back Office

     Early convergence of wireline and wireless has existed
     through a billing relationship. But as service providers
     migrate to an IMS platform, the back office and billing
     systems must become more closely integrated. How can
     operators achieve this?

Confirmed Panelists:
Joe Hogan, CTO, Openet
Dave McNierney, Vice President, Market Development, Highdeal
Sanjay Mewada, Vice President, Strategy, NetCracker
John Plishker, Senior Sales Consultant, Revenue Management, Amdocs
Laurie Spiegel, VP for Global Solutions, Operational Support Systems, Telcordia
Deborah McAdams, Senior Editor, FierceMarkets, MODERATOR

     12:00 p.m. – 1:00 p.m.
     Lunch

     1:00 pm. – 1:30 p.m.
     Presentation Session — Examining IMS Interoperability and
     Standards Testing

     IMS is the a gateway to new, advanced, converged IP-based
     applications and services that ultimately service providers
     hope will be the avenue to increased revenues. IMSF helps
     vendors and service providers establish criteria and
     requirements for IMS compliance. Hear how IMS
     interoperability testing is progressing.
     Presented By:
     Fred Cerequas, Technical Chair, IMS Forum

     1:30 p.m. – 2:15 p.m.
     Panel Session — Delivering Quality of Service to IMS
     Migrating to the IMS network may result in quality of service
     issue. How can operators enforce business and network
     policies and still deliver superior quality of service?

Confirmed Panelists:
Arun Handa, CTO, IntelliNet Technologies
Steve Laabs, IMS Strategic Accounts Manager, Agilent Technologies
Bruce Perlmutter, Product Manager, IMS Solutions, Sonus Networks
Ari Banerjee, Program Manager, Enabling Technologies, Yankee Group, MODERATOR

     2:15 p.m. – 2:45 p.m.
     Networking Break before Afternoon General Sessions

Business & Regulatory Track
     10:30 a.m. – 11:15 a.m.
     Panel Session — The Device Roadmap
     Like any new technology upgrade, the benefits won't be
     realized until devices hit consumers' hands. Find out the
     entire roadmap from the chip makers to the handset/device
     makes. When will IMS devices be available?

Confirmed Panelists:
Paul Callahan, Vice President, Business Development, Airvana
Kevin McDunn, FMC Portfolio & Solutions, Mobile Devices Business, Motorola, Inc.
Bharat Shah, Senior Director of Technical Marketing, QUALCOMM CDMA Technologies
Dan O'Shea, Editor-in-Chief, FierceTelecom, MODERATOR

     11:15 a.m. – 12:00 p.m.
     Panel Session — Next-Gen Voice and Video: What Will Be
     the Killer Application for IMS?
     
One of the advantages of IMS is the new voice applications
     that are enabled such as VOIP and PTT. Will voice become
     the killer app for IMS or will other applications such as video
     sharing steal the thunder? What are some of the challenges
     of migrating voice applications from a circuit switched to an IP      environment?

Confirmed Panelists:
Dan Bantukul, Director of Product Management, Tekelec
Stan Little, Senior VP, Marketing and Business Development, IP Unity Glenayre
Ian Maclean, Senior Director, Product Management, Mavenir Systems
Vikram Saksena, CTO, Sonus Networks
Charles Studt, Director of Product Management, VoEX
Michael Kende, Principle Consultant, Analysys Consulting, MODERATOR

     12:00 p.m. – 1:00 p.m.
     Lunch

     1:00 p.m. – 1:30 p.m.
     Presentation Session — Open Standards and Next-Gen
     Networks

     What is being done to promote open standards among
     service providers, system suppliers and test equipment
     vendors? Will next-generation networks thrive from an open
     standard environment?
     Presented By:
    Jim McEachern, Board of Directors, MultiService Forum

     1:30 p.m. – 2:15 p.m.
     Panel Session — What is the ROI for IMS?
     How long will it take IMS networks to deliver carrier return on
     investment?

Confirmed Panelists:
John Celentano, President, Skyline Marketing Group
Graham Ellis, Program Manager, Convergence Marketing, Nokia Siemens Networks
Jim McEachern, Carrier VoIP Standards Specialist, Nortel
Ronan McLaughlin, Director of IMS Solutions & Portfolio Management, Ericsson Inc.
Sridhar Ramachandran, CTO and Founder, NexTone
Ken Rehbehn, Industry Analyst, Rehbehn Research, MODERATOR

     2:15 p.m. – 2:45 p.m.
     Networking Break before Afternoon General Sessions

General Sessions, Afternoon
     2:45 p.m. – 3:30 p.m.
     Panel Session — IMS Deployment Realities: Case Studies
     from Carriers

     Enough about theory, here's some reality. Hear from North
     American wireless operators that are trialing or deploying IMS
     applications. What are the challenges?

Confirmed Panelists:
Michael Logan, Group Manager, VoIP Convergence Development Team, Sprint Nextel
Mark Wuthnow, Lead Member of Technical Staff, Cingular Wireless (now the new AT&T)
Sue Marek, Editor-in-Chief, FierceWireless, MODERATOR

     3:30 p.m. – 4:15 p.m.
     Afternoon Keynote Presentation — Where Will Cable
     Operators Fit in the IMS Ecosystem?

     IMS has primarily been touted as a convergence tool for
     wireline and wireless operators. Will cable operators use IMS
     to compete?
     Presented By:
     Mark Kaish, Vice President of Voice Development and
     Support,
Cox Communications Inc.

     4:15 p.m. – 4:30 p.m.
     Chairman's Remarks: Recap of the Day and Q&A
     Dan O'Shea, Editor-in-Chief, FierceTelecom, (Event Co-Chair)

     5:00 p.m. – 7:00 p.m.
     Networking Reception




Agenda: Day Two
Thursday, September 20

General Sessions, Morning
     8:00 a.m. – 9:00 a.m.
     Registration & Continental Breakfast

     9:00 a.m.
     Welcome Back: Chairman's Remarks
     Sue Marek, Editor-in-Chief, FierceWireless, (Event Co-Chair)

     9:15 a.m. – 10:00 a.m.
     Keynote Presentation — IMS for Wireless Carriers
     IMS as a framework for deploying converged applications for
     the future. Find out what this means to the Tier 2 Carrier.
     Presented By:
     Narothum Saxena, Senior Director of Advanced Technology
     and Systems Planning
, US Cellular

     10:00 a.m. – 10:30 a.m.
     Networking Break

Technical Track
     10:30 a.m. – 11:15 a.m.
     Panel Session — IMS Systems Integration
     For IMS to work it requires the integration of different network
     layers.  Learn how systems integrators will play a role in the
     IMS architecture.

Confirmed Panelists:
Jim Grams, Chief Technology Officer, Azaire Networks
P.K. Prasanna, Partner, Global Business Services, Communication Sector, IBM
Jeremy Vance, Technology Lead, Network Practice, Accenture
Akshay Sharma, Research Director, Carrier Network Infrastructure, Converged Infrastructure, Gartner Dataquest, MODERATOR

     11:15 a.m. – 11:45 p.m.
     Presentation Session — Interoperability and Voice Peering
     to the PSTN

     Presented By:
     Cyril Matthews, Vice President, Marketing , IntelePeer

     11:45 p.m. – 12:30 p.m.
     Presentation Session — The New Differentiator: Real Time
     Interactive Services & Policy

     Gone are the days when a "one size fits all" service offering
     can succeed in a mature market. To compete effectively,
     carriers are focusing on "markets of one," whereby ultra-
     customized, real-time, personalized services and content
     are a must for continued growth and success. The collision of
     telco, media and Internet business models has made it
     necessary for service providers to put subscribers at the heart
     of individualized, interactive service offerings and embrace
     new revenue models that leverage advertising, sponsored and
     e-commerce. Such service offerings require an interactive
     relationship with each customer, who will ultimately define
     how the services should perform to meet their individual
     needs.
     Presented By:
    Grant Lenahan, Vice President, Service Delivery Solutions,
    Telcordia

     12:30 p.m. – 1:30 p.m.
     Lunch

Business & Regulatory Track
     10:30 a.m. – 11:15 a.m.
     Panel Session — The ABCs of NGN
     According to the ITU, next-generation networks are a
     convergence of circuit-switched networks, packet-switched IP
     networks and 3G mobile communications all linked via
     gateways. Is this just another term for IMS or is NGN gaining
     steam in areas where IMS has stalled. Hear what the experts
     think about NGN and how it relates to IMS.

Confirmed Panelists:
Dan Bantukul, Director of Product Management , Tekelec
Alain Brazeau, Vice President, Product Management, BelAir Networks
Rob Day, Senior Vice President of Worldwide Customer Operations, BridgePort Networks
Keith Nissen, Principal Analyst, In-Stat, MODERATOR

     11:15 a.m. – 12:00 p.m.
     Panel Session — Planning and Building a Successful IMS
     Network

     Migrating to an IMS architecture requires careful planning.
     The rewards are more attractive and compelling applications
     for subscribers. Learn from various vendors how to best
     migrate your network to the IMS architecture.

Confirmed Panelist:
Eyal Bartfeld, Co-founder and Executive Vice President, Strategy, Integra5
David Bukovsky, Vice President, Products, BroadSoft Inc.
Kevin Klett, Vice President of Product Management, Acme Packet
Hemi Thaker, President and CEO, Anue Systems
Tom Valovic, Program Director, VoIP Infrastructure, IDC, MODERATOR

     12:00 p.m. – 12:30 p.m.
     Presentation Session — How Can IMS Profit from the
     Emerging Media Democracy?

     As Convergence creates exciting business opportunities, it
     drives increased uncertainty in the marketplace. Which
     media products and services will prevail, and which will
     amount to nothing more than expensive mistakes? What
     does the marketplace really want in terms of content,
     functionality and access, and is IMS best positioned to
      profit from this? Using insights from Deloitte's 2007 State
     of the Media Democracy survey, as well as case studies of
      successful product introductions, Deloitte Service's
      Ed Moran will discuss which media and entertainment
      products, services and business models may succeed in
     the near future, and the opportunities and challenges
     these may pose for IMS.
     Presented By:
     Edward K. Moran, Director of Product Innovation, TMT
     Convergence Leader
, Deloitte Services LP

     12:30 p.m. – 1:30 p.m.
     Lunch

General Sessions, Afternoon
     1:30 p.m. – 2:30 p.m.
     Analyst Round Table Discussion
     When will IMS deployments move from theory to wide-spread
     deployments? Where are the challenges and will we ever
     achieve true convergence? Hear from the industry's top
     analysts about what direction they believe IMS is heading.

Confirmed Panelists:
Ari Banerjee, Program Manager, Enabling Technologies, Yankee Group
Keith Nissen, Principal Analyst, In-Stat
Ken Rehbehn, Industry Analyst, Rehbehn Research
Akshay Sharma, Research Director, Carrier Network Infrastructure, Converged Infrastructure, Gartner Dataquest
Sue Marek, Editor-in-Chief, FierceWireless, MODERATOR

     2:30 p.m. – 3:00 p.m.
     Conclusion: Chairman's Remarks, and Show Recap
     Sue Marek, Editor-in-Chief, FierceWireless, (Event Co-Chair)



FierceMarkets Presents: IMS Executive Summit

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